Which Unicode character should represent the English apostrophe? (And why the Unicode committee is very wrong.)

Iʼm very persnickety about this stuff, especially in my professional writing, and I agree with Ted. Iʼm now using 7 different kinds of apostrophe / quote in my writing, always trying ot make sure that the right one is used in the right place.

“   ”   ‘   ’   ‘   ”   ʼ

1. and 2. – Open and close double quotes – “Title of TV Show” or “somebody said something.” [Windows numeric keypad shortcut: Alt-0147, Alt-0148]

3. and 4. – Open and close single quotes – ‘Movie title’ or ‘air quotes.’ [Alt-0145, Alt-0146]

5. and 6. – feet/hours and inches/minutes – 5’4″ – Tom Cruiseʼs height or my attention span.

7. – Modifier letter apostrophe, which I canʼt do without, even in the previous clause. [HTML: ʼ]

Source: Which Unicode character should represent the English apostrophe? (And why the Unicode committee is very wrong.) | Ted’s Blog

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